Brochure checklist
Work through these checks on the exported artwork, then check the proof before approving your order.
Before you upload
- Confirm the flat size, finished folded size and fold style selected on your order. Use the layout for that exact combination.
- Lay out the outside and inside spreads. Identify the front cover, back cover and reading order. Some folds need unequal panel widths; do not assume every panel is the same size.
- Print a paper mockup, mark the panels and fold it the way the finished brochure will fold. Check both sides for orientation and panel order.
- Extend backgrounds 0.125 inches past every outside trim edge. Keep essential text and logos at least 0.125 inches inside trim and clear of folds. Avoid thin borders that make small cutting shifts more visible.
- Keep body copy and QR codes away from fold lines. Check that any image crossing a fold still makes sense when the brochure is opened.
- Check image quality at final size: aim for 300 dpi for these products. Use CMYK unless the product setup specifies otherwise.
- Embed fonts or outline text, include placed images and check transparency in the exported file. Export as PDF, PNG, JPG/JPEG or TIF/TIFF.
- Read every panel at actual size. Verify spelling, phone numbers, addresses and QR codes. Remove visible layout guides from the final artwork.
- Upload clearly labeled files for each side. Review the proof for panel order, rotation, size and finish, then approve it before printing.
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