Credit Card Relief Service Increases Leads 30% with Targeted Postcard & Digital Campaign
This debt relief company aimed to reach individuals struggling with credit card debt . They needed to make the message clear, simple, and immediate — offering free consultations and no credit impact . The goal was to…
The Challenge
This debt relief company aimed to reach individuals struggling with credit card debt. They needed to make the message clear, simple, and immediate — offering free consultations and no credit impact. The goal was to drive potential customers to book a consultation, seeking relief from monthly credit card payments.
The Strategy
They mailed 5,300 postcards with the headline “There’s Still Time to Be Debt Free”, offering free consultations and emphasizing no credit impact. The design featured a couple looking relaxed, resonating with consumers who were stressed over their finances. OMNI REACH, powered by AI, helped them target leads who were actively searching for debt solutions, delivering Google and Facebook ads to engage prospects. A QR code was included for immediate consultation bookings.
The Results
The campaign generated 45 responses — 35 tracked calls and 10 QR code submissions. The client secured 30 new consultations, generating $15,400 in revenue. OMNI ads produced 17,500 impressions and 240 clicks, helping drive traffic to their website and consultation page.
$15,400 Total Revenue 700% Return on InvestmentDigital Ad Network Performance
| Platform | Ad Displays | Clicks |
|---|---|---|
| 9,000 | 120 | |
| 7,000 | 106 |
Key Takeaways
Simple, clear messaging resonated with people struggling with credit card debt
OMNI REACH’s AI-driven targeting helped identify high-value, high-intent leads
QR code integration provided an easy path for conversions and bookings
The campaign generated a significant ROI with minimal ad spend
Customer Reviews
“This postcard campaign helped us engage people who needed help. The results speak for themselves.”— Jessica, Director of Client Engagement
“We saw immediate results. The QR code made booking consultations simple for clients.”— Tony, Digital Marketing Manager
“OMNI allowed us to track calls and web interactions seamlessly, providing full visibility into the campaign’s performance.”— Lindsey, Analytics and Insights Lead